Third Wave Water first hired me when they launched the company in 2016. They hired me as a freelance designer to develop their brand identity and design their product packaging system. We have collaborate on many projects since then, including a brand refresh in 2023 leading to new packaging and logos, all of which is documented below.
Third Wave Water expanded their product offering, so they needed a packaging system that would visually differentiate their products from one another. The challenge was to create a design system that presented individual products to customers but also clearly identified the main brand.
Third Wave Water travels to a lot of coffee events, so they hired me to design a portable trade show backdrop. The goal was to clearly present the brand and communicate that they are providing a water quality solution for coffee lovers.
© Seth Gillespie 2024